British commercials and nice logos
Checking out the British Television Advertising Awards is always a treat. My favorite part is checking in on all the products and brands that don’t exist in the U.S. It is bizarre to think that other populations find brand loyalties to products that I’ve never been able to taste, try on, or drive. A whole nation is going crazy over a car that I’ve never even heard of, let alone driven. It doesn’t seem fair. We are the U.S.A – imperialist monsters – and there are toys that other people get to play with that I only get to see the commercials for? Whole new atmospheres of automobiles, beers and sandwich spreads exist for the appreciation of our European brothers and sisters and I’m stuck with the same old same old. The Bush administration needs to step up their act and get these products over here for Joe America to enjoy. The fact that the British get to use condoms that I don’t is a far greater International crisis then some bearded guy who may or may not have some bad smelling gases.

When waiting for the British Ads to start, I found an amazing book in the museum shop. It’s called Los Logos and it’s published by Die Gestalten. The book displays thousands of new intergalactic logo designs by the best in the business. Some revolutionary typography going on here. Unfortunately, the site that accompanies the book does not show off these logos but instead is dedicated to archiving and preserving older logotypes, one’s that are in danger of becoming extinct by larger Multinational companies, who by design, always have horribly bland logos.